Picture this: you're staring at your reflection, ready for a fresh start with brighter, lighter hair that turns heads. Whether you're chasing icy blonde highlights, summer-ready all-over lightness, or just covering stubborn dark roots, Clairol Professional BW2+ Extra Strength Powder Lightener has you covered. This isn't some weak drugstore bleach—it's the pro-grade formula stylists reach for when they need serious power without the salon chair.
We've all been there: uneven results, brassiness, or hair that feels like straw after bleaching. Standard lighteners often fall short on darker hair or demand multiple sessions. You want lift that goes deep, fast, and gentle enough to keep your locks healthy-looking.
At the heart of BW2+ is its extra-strength powder boosted for maximum lift—up to 9 levels when paired with 40-volume developer. The dust-free granules blend effortlessly into a creamy consistency that stays put during processing, no running or dripping mess. It's designed for both on-scalp and off-scalp application, making balayage, foils, or full-head lightening straightforward.
Your hair emerges bright, soft, and ready for toner—no unexpected orange tones if you follow timing. Clients report hair that feels conditioned post-process, thanks to the gentle-yet-mighty formula. It's economical too—one tub handles multiple applications, saving you trips to the salon.
Start with clean, dry hair. Mix 1 part powder to 2 parts developer until creamy. Section hair, apply generously, and process 30-45 minutes, checking every 5-10. Rinse thoroughly, shampoo, condition, and tone as needed. Pro tip: for highlights, weave sections first. Always do a strand test to nail your timing.
From subtle sun-kissed streaks to platinum bombshell, BW2+ puts the power in your hands. Stock up and refresh your color whenever the mood strikes—your mirror will thank you.
