The sixth edition of Launching the Imagination represents a fresh approach to design education that treats creativity as both a verb and a noun—both process and product. Unlike traditional textbooks that dryly present information, this loose-leaf edition immerses students in the dynamic world of visual thinking through carefully curated content that's concise yet comprehensive.
What makes this sixth edition truly special is its focus on developing methods of thinking visually that extend far beyond the classroom. Students aren't just learning design principles—they're cultivating a creative mindset that will serve them throughout their academic journey and professional careers. The book's approach to exploring multiple solutions and choosing the most promising option mirrors real-world creative processes.
More than half of the visual examples represent artworks completed since 1970, with over 100 examples from 2000 and later. This contemporary focus ensures students engage with current design trends and practices. The global photo program showcases a myriad of stylistic approaches, prominently featuring design and media arts alongside traditional art forms, providing a truly international perspective on creativity.
Beyond its rich visual content, the sixth edition includes interviews with creative exemplars strategically placed throughout the text. These conversations provide real-world insights into how creative professionals think and work. The book's loose-leaf format offers flexibility—students can organize content in a way that makes sense for their learning style.
As the only foundational text with full sections devoted to critical and creative thinking and time-based design, this book covers the complete spectrum of design education. Whether you're exploring two-dimensional composition, three-dimensional form, or four-dimensional time-based work, this textbook provides the conceptual framework and practical tools needed to succeed.
